MBA Consulting Projects
MBA consulting projects have been a valuable resource for Long Island Business for
over 20 years. A team of MBA graduate students, under faculty supervision, focus on
a problem that has been identified in the fabric of your business.
The students meet with you and work over the course of a semester to analyze and create
working solutions. It is real-world experience for them — they must keep in constant
communication with you, the client — and the results of their project work would be
of tangible benefit.
Please fill out this google form (https://forms.gle/xmUUnhFtLpZwsfKL9) if you are interested to participate for the incoming semester. Please contact our
faculty, Richard Chan (Richard.Chan@stonybrook.edu) and Ed Fabian (edward.fabian@stonybrook.edu), if you have additional questions.
Examples of MBA Projects
Some of our clients include Burger King, Cross Sound Ferry, and Sea Tow International. Consulting topics include Operational Assessment / Staffing, Market Strategy, Image / Branding, New Technology, Not For-Profit. We strive for excellence. The Innovation Center has helped local governments, large businesses, and startups.
Whitson’s Culinary Group
Operational Assessment / Staffing
The coordination of timely staffing to match high intensity school activity is critical
to efficient food service. Assessment by a faculty-led MBA group led the way to improved
implementation.
Burger King
Market Strategy
The range of nationally marketed toys met with negligible consumer response in Asian
neighborhoods. On-the-ground assessment and consumer surveys concluded that premiums
must be culturally identifiable-resulting in an upswing in toy sales.
Cross Sound Ferry
Image / Branding
Active networks with regional industry, including agri-tourism. Agriculture, construction,
education, tourism itself and entertainment were woven into the Ferry’s brand—based
on a thorough survey and assessment of the regional market—sophisticated data analysis
and survey techniques were implemented through the College of Business.
Sea Town International
New Technology
A survey of effective danger zone warning systems, including RFID, iBeacon, NFC, GPS
was undertaken with faculty and graduate students. Results confirmed that RFID is
restricted to short range distances.
Catholic Medical Mission Board
Not-For-Profit
to expand beyond the traditional. The results are proprietary, but new architecture
embracing inbound marketing was introduced successfully.
Business Testimonials
Whitson’s Culinary Group
Doug Whitson, CEO
“The Innovation Center team created a means to match staff needs with market activity
in inventory and staff redundancy — that solution was executed with a graduate team.”
Sea Tow Services International
Joseph Frohnhoefer, III, CEO
“The RFID” project provided our members with critical safety insights and gave us
an edge over our competition. The graduate team and faculty gave us informed direction.”